iStockphoto.com has had a “Premiere” collection in the works for a while. This morning they announced the Vetta collection of iStockphoto exclusive artists’ content.
It’s not enough to want success. You have to take risks, develop ruthless standards and never, ever settle. Images in the Vetta Collection, Italian for peak, seized their own artistic destiny and created a whole new calibre of art.
Vetta images are hand-picked by a team of high-performance iStockphoto editors for:
Exquisite art direction
Intelligently executed concepts
Rarity
As an FYI to buyers, there is a higher price point, from $20 for a small to $70 for an XXL. The benefit appears to be saved time, as the collection is tightly edited.
Note, that in the “Advanced Search” options pull down, there is the option for “include Vetta, exclude Vetta, Vetta only”, which allow you to keep this in or out as you wish. When Vetta images appear in your results, you’ll know, because they have a small gold camera next to them, as opposed to the plain grey one for the regular collection.
You can see the Vetta collection here: http://www.istockphoto.com/vetta.php If you are interested, I have had some images moved to the Vetta collection, which you can see here.
